More people are trying to sell online products than ever. People are struggling in today’s American economy, and huge droves of those struggling people are trying to make some money on the side by selling other people’s products in a process called Affiliate Marketing. The question is, where do you start?
You should start as you find email address for all your potential clients that are interested in buying stuff from you. You start by developing business relations with them as you sell your products to them.
Any basic guide can tell you what to do: pick a product, place an ad or write an article, and hope people click your link, see the product’s homepage, and buy the product. But there are so many products to sell online; how does anyone know which affiliate program to join? (The real answer is all of them, but when you’re just starting, it’s usually best to pick a pony until you decide if this is something you can do for a living.)
The Big Sites
There are a few websites that make selling online products easier. Clickbank, Commission Junction, even Squidoo has easy options for marketing. But only a few – usually the best – can tell you upfront which products have good stats when it comes to actually get sales from the people who click your link. Clickbank, for example, doesn’t have an outright statement of “conversions” (people who actually buy after they click through your link), but they have other attributes, like popularity, that can give you insight into the products that the populace seems to prefer most.
But Don’t Get Stuck!
Too many people, however, get caught up looking at Clickbank’s pretty, concise numbers, and they fail to grasp the essence of selling people things: you have to give them something that they believe they need. By looking at eBay Pulse, you can see what items people are actually looking at (most watched: How to Make Money…shocker!) By signing up to 43things.com, you can get an at-a-glance look at what people actually want to accomplish in their lifetime – find a product that will help people accomplish those goals, and you’re already ahead of half the pack!
Of course, there are also programs and software that can give you much more detailed information about affiliate marketing. Some of them can be a great deal, some of them are crap – but they’re all being marketed by affiliates all the time, so you can’t trust most reviews of them. They’re all artificially inflated to encourage you to buy. My money is on…myself. I won’t pay for information if I believe I can find it without paying, and with the tools, I’ve mentioned, finding the right products to sell online isn’t the mystery it once was.
This isn’t as hard as you want it to be.
So, to sum up: sign up to Clickbank or Commission Junction; check out eBay Pulse, 43things.com, and other social sites to see what people are talking about. Then go back to Clickbank or CJ and look for products that meet people’s sincere desires. Take a gander at the products’ sales pages, and promote the product that most appeals to you. It doesn’t take a terrible amount of skill to sell online products: just persistence and a willingness to stick it out there.